Patient reactivation for dental practices blog

Why Dental Practices Shouldn’t Ignore “Lost Patients”?

Patient reactivation refers to reaching out to medical leads and previous patients who have not been to the dental practice in about a year. 

Patient Reactivation Impact

Increase Retention Rate

Patient reactivation can increase the patient retention rate. Studies have shown that retaining existing patients is easier and more cost-effective than attracting new ones. Reactivating previous patients can help to rekindle their loyalty to the practice and prevent them from seeking dental care elsewhere. In addition, reaching out to previous patients can also help to identify any issues they may have had with the practice, allowing the dental team to address them and improve the overall patient experience.

Boost Revenue

Patient reactivation can boost practice revenue. Dental practices can potentially increase revenue by filling appointments that would otherwise go unused or due to high no-show rates. In addition, reactivating previous patients and medical leads also leads to discovering previously unmet dental needs, leading to additional treatments.

Improve Patient Health

Patient reactivation can improve patient health. Dental problems, if left untreated, can lead to serious and costly health issues. In addition, regular dental check-ups can help to maintain good oral health, reducing the risk of dental problems developing in the first place.

Strong Patient Relationships

Patient reactivation can help to build a strong, long-lasting relationship with patients and Patient Engagement. Regular contact with patients can help keep the practice top of mind, increasing patient loyalty and trust. In addition, reaching out to previous patients can help establish the practice as a trusted and reliable dental care provider, leading to positive word-of-mouth referrals and a growing patient base.

There are several methods that dental practices can use to reactivate “lost patients.” These include direct mail campaigns, email campaigns, and phone calls using customized patient relationship management (PRM) technology tools, CRM lead managementLeads tracking software, and HIPAA-compliant CRM. In addition, dental practices can also use social media and other digital marketing channels to reach out to previous patients. However, one of the most effective solutions is multilingual human engagement. To learn more about these solutions, reach out to us today

Who Are “Lost Patients” And Why Dental Practices Cannot Ignore Them? (English Audio)
Who Are “Lost Patients” And Why Dental Practices Cannot Ignore Them? (Spanish Audio)